Buy Now, Pay Later BNPL
Buy now, pay later is a checkout option that splits the price into instalments for the customer while a finance company pays the shop in full straight away.
Also known as BNPL pay in instalments split payment
Definition
Buy now, pay later is a button at checkout that cuts the price into instalments. The customer takes the goods home today and pays in three, four or six parts, and in most schemes no interest is charged to them. That is possible because a finance company stands in the middle of the sale. It pays you almost at once, in full, and keeps its fee out of that same payment.
The fee is where owners get caught out, because a card payment costs you somewhere near two percent and instalments cost three to eight. The longer the plan, the higher that number climbs. On clothes or jewellery you can carry it, but on a phone sold at a thin margin it swallows the whole profit. So the sensible move is to switch the button off for those few items rather than for the whole shop.
The next question is who loses if the customer stops paying, and normally the finance company does. Once your money has arrived, chasing the rest is their job, and that is the real thing you are buying. Read the contract anyway. Some agreements take the money back if the order turns out to be fraud, or if you cannot prove the parcel arrived, so keep your delivery records. That clause is the one Linkysoft asks to read before connecting any provider.
It also changes what people buy, because a basket is commonly twenty to forty percent larger once the button is there. A customer who would have stopped at one item takes two when the monthly figure looks small, and that is the honest reason shops add it. The other side is returns. People buy at the edge of what they can afford, so some of it comes back, and a refund now has to be unwound at the provider as well. If your returns are already awkward to handle, instalments will make them harder.
In practice it is a plugin on the checkout page and a line in your accounts, because the amount that lands in the bank is not the amount on the invoice. Storek records the fee against the order, so the monthly report shows what you really earned. Where a shop sells through its own system, Linkysoft connects the provider inside the web application itself and sends the refund back the same way. That last part is the one nobody thinks about until the first return.
Questions about Buy Now, Pay Later
Does buy now, pay later cost the shop money?
Who loses the money if the customer never pays?
Is it the same as paying by instalments on a credit card?
Does it increase returns?
Can a small shop offer instalments?
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