Wishlist

A wishlist is the list where a shopper saves what they like so they can come back to it. They tap the heart on a product, and the product waits for them. It is not a basket. Nobody has promised to pay. But a saved item is the closest thing a shop gets to a customer saying, I want that one, just not today.

Most of the value is in the coming back. A shopper who saves three items returns more often than one who only looked, and arrives knowing what they want. The list also survives a lost phone or a new laptop, as long as the person was signed in. That is the quiet reason it is worth asking them to open an account.

The price alert is what turns the list into sales. The saved item drops in price, or only two are left in stock, and a short message goes out through the app. Sent once, it works very well. Sent every week, people switch the notifications off, and that permission does not come back. Linkysoft sets the alert to fire on a real price change, never on a weekly schedule.

The part owners miss is what the list tells them before they order stock. Every save is counted, by size and by colour. A blue shirt saved sixty times and sold three times does not have a demand problem. It has a price problem, or a photo problem, or the size everyone wants has been out of stock for a month. No other report gives you that number, because it comes from the people who did not buy.

Storek keeps the saved counts beside the stock figures, so the owner sees both on one screen when the next order goes to the supplier. Linkysoft usually puts the alerts in the shop's mobile app rather than in email, because a message on the phone is read in minutes and an email is read in days. Before you buy any system, ask to see the saved items report. If the supplier cannot show it, the wishlist in that system is a decoration.