Knowledge base

The glossary

Every term we use with clients, defined plainly. Browse a subject area, jump to a letter, or search.

All concepts, A to Z

P

Page Speed Page speed is how long a real person waits on their phone before your page becomes useful to them. Read the definition Password Manager A password manager is a small program that remembers every password for you and keeps them locked away, leaving you just one to memorise. Read the definition Patch Management Patch management is the habit of updating every program and device you use on a set plan instead of whenever someone remembers. Read the definition Pay Per Click PPC Pay per click is advertising where you pay only when somebody actually clicks your advert, however many times it was shown. Read the definition PCI Compliance PCI DSS PCI compliance is the set of safety rules that the card companies make every business follow before it is allowed to take card payments. Read the definition Phishing Phishing is a message built to look like it came from someone you trust, so that you hand over a password, a code or a payment. Read the definition PHP PHP is a programming language that builds a web page on the server before sending it to your screen, and much of the web still works that way. Read the definition Point of Sale POS A point of sale is the counter or checkout page where a customer pays, and that same moment tells the shop what just left the shelf. Read the definition PostgreSQL PostgreSQL is a free database that refuses to store anything that does not make sense, which is why it is chosen when the numbers have to be right. Read the definition Product Photography Product photography is how you show an item to someone who cannot pick it up, so the pictures have to do the touching for them. Read the definition Product Variants Product variants are the different versions of one product, such as the same shirt in small blue or in medium black, each counted on its own. Read the definition Progressive Web App PWA A progressive web app is a website that staff add to the phone's home screen and open like a normal app, with nothing to install from a store. Read the definition Push Notification A push notification is a short message your system sends to a phone while your app is closed, so the person reads it without opening anything. Read the definition Push Notifications A push notification is a short message that lands on someone's phone or browser without them opening your app, which is why they have to give permission first. Read the definition Python Python is a programming language written to read almost like plain English, which is why it became the usual choice for data work, automation and artificial intelligence. Read the definition

Still not sure how this applies to your project?

Tell us what you are building and we will answer in plain language.