Knowledge base
The glossary
Every term we use with clients, defined plainly. Browse a subject area, jump to a letter, or search.
- 9 concepts
- 32 subject areas
All concepts, A to Z
W
Web App vs Website The difference between a web app and a website is that a website tells people things, while a web app does real work for them once they sign in. Read the definition Web Application A web application is a program you use in a browser that does real work and remembers it, so it keeps your accounts, records and reports. Read the definition Web Application A program you open in a web browser on a computer or phone without installing software. You sign in to run your daily work from orders to reports, and all your records stay on a secure server accessible to your team. Read the definition Web Application Firewall WAF A web application firewall is a filter that reads every request arriving at your website and blocks the ones that look like a known attack. Read the definition Website Migration A website migration is any move that takes a site to a new address, platform or server without losing the visitors it already had. Read the definition WebView App A WebView app is a phone app whose screens are your live website shown inside a window, with the browser address bar taken away. Read the definition WhatsApp Marketing WhatsApp marketing is using WhatsApp to send customers real messages about their orders and bookings, under rules stricter than most owners expect. Read the definition Wishlist A wishlist is the list where a shopper saves items to come back to later, which tells a shop exactly what the people who did not buy still want. Read the definition Workflow Automation When a system or web app does repeated daily tasks on its own, like sending alerts and updating records, instead of a staff member doing them by hand every time. The result is fewer mistakes and more time for your team to focus on the work that matters most. Read the definition
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